Tomicide Solutions September 2007: Eleven Website Mistakes That Turn Premium High-Tech Companies Into Cheap Commodities

It's fair to say that all high-tech companies have websites. It's also fair to say that most of those websites do more harm to those companies' bottom lines than good. Nothing major really. They just fail to engage their visitors and encourage them to click deeper and check what the company has to offer.

So, this month's issue of Tomicide Solutions, we discuss 11 key problems with high-tech websites. Some are easy to fix, but some need some thinking.

The Emotional And Financial Costs Of workplace Bullying

The Workplace Bullying Institute has just released it's 2007 survey on workplace bullying. It seems the issue is much more serious than most of us think. The findings are rather both interesting and sad. Well, we've always known that most managers, due to the traditional promotion process, are not suitable for managing, and this survey just proves it. 72% of bullies are bosses. 55% of those bullied are rank-and-file workers harassed by their bosses.

What makes these figures even sadder is that so many companies actually tolerate bullying because it comes from "high-performing" people in important positions. Even companies that say that people are their most important assets tolerate bullying.

Why is it tolerated? Because it doesn't have an entry in the accounting system, so corporate leaders don't relate bullying to financial loss. But obviously there is. And the price is pretty high.

And a recent article in Fast Company magazine, entitled "The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn't" explains the staggering costs of tolerating even only one bully in the workplace.

White Paper Resource From The Master Himself

White paper master, Michael Stelzner, has just released another white paper on how to use white papers for lead generation, entitled Fishing for Leads With White Papers: Where to Drop Your White Paper Line.

Since white papers are the "highest-responded-to" marketing pieces, it's a good idea to absorb everything Michael has to say. Check it out... quickly.